Cosmetics distribution in France, Belgium and Luxembourg
ATEQUA structures and develops cosmetics brands through market strategy, B2C/B2B distribution and performance-oriented e-commerce.
ATEQUA is an independent player serving cosmetics brands. Its activity rests on three pillars: multi-channel distribution (B2C and B2B deployment across the French, Belgian and Luxembourg markets with a selective approach), strategy and positioning (offer structuring, range positioning and growth-oriented market strategy) and commercial performance (digital acquisition, e-commerce conversion and customer retention).
The company operates across France, Belgium and Luxembourg, with strong know-how in direct-to-consumer sales, selective distribution and digital acquisition. Key figures: over 10,000 individual customers, over 400 professional customers, over 15 distributed brands and over 16 years of experience.
ATEQUA develops an ecosystem of specialized e-commerce platforms to support acquisition, conversion and customer retention: cremedebronzage.com (niche tanning reference), smartserum.fr (high-performance single-product funnel) and aurumaris.fr (skincare innovation and nanospicular technology).
This integrated ecosystem accelerates the growth of the brands ATEQUA develops and represents. To become a partner, distribute our brands or offer us yours, contact us through the website form.